Management Essay Example | Topics and Well Written Essays - 500 words - 32

Management - Essay Example For exmaple: the goods are passed on by the manufacturer to the wholeseller in bluk form, the goods are then broken down into units by the wholeseller and passed on to the retailer, the retailer further breaks down the units opf products and sells them to the customer. A manufacturer needs to consider various factors while deciding about the channel of distribution through which the product will reach the customer. These factors include the price, technicality, size and shape of the product. The manufacturer even pays emphasis to the channel of distribution selected by the competitors and other factors include size of the customer, production channel expenditure and the setting where the manufacturing outlet is located. While selecting the channel of distribution, managers have to ensure that the goods are easily accesible and always available to the customers disposle. This factor needs to be given importance because if a good or service is not easily acceible, custonmers tend to lo ok for other alternatives and close substitute. One of the main element within the process of marketing is advertising, advertising is just an element and can not be replaced with the marketing process, but it is a key element and impacts other parts of the marketing process. Advertising is used by marketers to create an image which is favorable and which the marketers want to create in the eyes of the customer (Plessis 93). Advertising is used in various stages of the marketing process in order to shape a favorable image. Marketers use advertsiing of price to create an image of the product, prices are set high to create an image of product which is of high quality and prices are set low to create an image of an inexpensive but high quality product. Low pricing can back fire as low prices create an image of a low quality product. Makrters even use the place of advertising to create an image of the product, if the product is not easily avilable and is availble in specific

Australia's population is ageing which will seriously affect the Essay

Australia's population is ageing which will seriously affect the future of the country. Do you agree - Essay Example The population of Australia has a very less proportion of people aged 65 years and above. Out of the total population, only 23% fall in this particular age group. Several researchers have discussed about the problems that would arise in future in Australia due to ageing population (Walker, 1998). A lot of initiatives have been adopted by the Australian government with the target of lessening the augmented healthcare costs linked with the ageing population in Australia (Walker, 1997). Thesis Statement Based on the aforesaid issue, the assignment intends to study about the growing issues of ageing population in Australia. It is often observed that this particular issue impose adverse impact upon political along with economic conditions of the nation. The paper attempted to reveal the causes and the effects of this growing issue in the country. The main objective of this assignment is to justify whether the ageing population would affect the future of the nation or not. ... The government is adopting along with executing several measures and brought about numerous changes in its tax system in order to help the Australian families. It is also looking after the improvement of the assistance provided to the families so as to balance between their responsibilities towards family and their work. The other vital cause is the long life expectancy of the people in Australia. The life expectancy in the year 1960 was 68 years but it has grown to 78 years by the year 2004 (Commonwealth of Australia, 2004). The government of Australia observed that the number of immigrants must be increased to maintain the present age structure. It has been argued that this solution might not eradicate the problem of ageing but certain benefits can be reaped from it. In this regard, one of the benefits can be regarded as declined labour supply growth (Committee for Economic Development of Australia, 2004). It has been viewed that the growing Australia’s ageing population cre ates effect on labour force partaking rate. The Australian government is facing a problem in the falling employment rate due to the growth of ageing population (Commonwealth of Australia, 2005). The country seems to face more challenges in the field of ageing as it is regarded as one of the nations having lowest population. The Australian Bureau of Statistics has estimated that by the year 2056, the median age might have a rapid increase in the nation. Thus, the ageing population has become quite a challenging factor for the nation affecting its economy at large. In response, the Australian government is adopting and executing certain effective measures to mitigate the problem or the issue. Effects of Ageing In Future The growing ageing